Wakayama Brewery (Yoshida Co., Ltd.) and Wakayama National College of Technology signed a product development and internship agreement for brewing and selling craft beer. The craft beer used is released and sold not only at Ookuwa stores in Wakayama Prefecture, but also at stores in Nagoya and Gifu. Please try it once.
In recent years, under the name of regional revitalization, product development using various regional resources has been actively carried out. However, local resources are not just raw materials. Wakayama Brewery believes that young people who will play a vital role in the future of Japan are also valuable local resources. By learning from the field how the students’ daily research activities are used and useful in the actual market and deepening their understanding of the significance of their daily research activities, There is also an aim to make you realize the importance. Wakayama Brewery believes that the role of a company in Wakayama is to help students who study hard in Wakayama find purpose and joy in their daily research and even help revitalize Japan in the future. I think of it as a single tool. I am convinced that craft beer as a brand can become a “product” only if it is loved and nurtured by local people. In order to realize them, the 6th industrialization is essential. In the future, we will expand our business not only in the Japanese market, but also in overseas markets. We will not only sell products, but also create new markets with background backgrounds as weapons.